TaylorMade has launched its newest lineup for 2026 with the Qi4D family of drivers, fairway woods, hybrids and irons, with ...

Fujikura refines Ventus TR Blue with enhanced VeloCore+ to boost stability, feel and speed while keeping its trusted ...

UST Mamiya has launched its new LIN-Q PowerCore lineup of golf shafts, which already have been impressing Tour players.

The new TaylorMade Qi4D family of drivers (Qi4D, Qi4D Max, Qi4D Max Lite, Qi4D LS) aim to manage the complicated challenges ...

In today's edition of Play Smart, the folks at Athletic Motion Golf explain why forward shaft lean at impact is actually just ...

The original was a real hit, both on tour and in fitting bays around the world. Can the new Fujikura Ventus TR Blue shaft ...

The start of a new year means the start of launch season for many of the biggest players in the gear space. Inevitably that means much attention on the driver category — and rightfully so given many ...

Most golfers in the world know that shaft flex makes a difference to performance and feel in golf. In a general sense, golfers who swing the club faster and have quicker transitions benefit from a ...

The field at this year’s Puerto Rico Open had 132 exceptionally talented golfers with similarly perfect swings as hypnotic as the nearby palm trees blowing in the island breeze. But when you looked ...

Interfacing a shaft to a 3D printed gear doesn’t have to be tricky. [Tlalexander] demonstrated a solution that uses one half of a spider coupling (or jaw coupling) to create an effective modular ...