When choosing a haircut for a heart-shaped face, consider styles that add volume near the jawline, such as chin-length bobs ...

Before jumping on a new makeup or hair trend, the obvious question you may ask your friends or family is, "Do you think this would look good on me?" Totally fair, especially since different hairstyles ...

Let's be real - contouring can feel like one of those makeup techniques that looks effortless on beauty gurus but somehow ...

It took me 17 years to realize that long hair just doesn't work for my face shape. Paired with my strands' fine texture, my just-below-chest-length locks elongated my already oval face and added no ...

The journey to discovering your most flattering look begins with understanding your face shape. While every face is uniquely beautiful, identifying your basic facial structure provides invaluable ...

The way you part your hair might seem like a small detail, but it can completely transform your entire look. While TikTok has sparked a resurgence of the middle part among Gen Z, and millennials are ...

One of the greatest mysteries of makeup is how to contour and highlight based on your face shape. If you're anything like me, these two beauty aspects have confused and haunted me since my early teens ...

I'm a blush girl through and through—it's a product I never leave the house without and plays a key role in making me look fresh and alive. Makeup is an amazing tool to play with your face shape and ...

Bangs are having a moment. From Bella Hadid’s French-girl fringe to Millie Bobby Brown’s fluffy bangs, the face-framing style is truly everywhere this season — and if you’re considering making the ...

It goes without saying – fashion rules are never really rules. Our approach is all about embracing joy. IMO, the only fashion rule you should pay any attention to is: if something makes you feel happy ...

Heart-shaped faces are distinctive for their V-shaped chins, rounded foreheads, and high cheekbones. It’s the cheeks that make the heart-shaped face stand out—it really does look like a heart! Here ...