Australian premium dog food brand Lyka has had its latest ad banned from Netflix over complaints that labelled it “sickening”, “disgusting” and “horrific”. The 90-second spot, created with independent ...

Australia’s dog food brand Lyka has unveiled a humorous horror-themed campaign highlighting the link between dog poo and gut health. Join Mumbrella Pro to access the Mumbrella archive and read our ...

Picking up bad dog poo has been too horrifying for too long. That’s why Lyka, dog food company, has unveiled its latest campaign with independent creative agency OUTSIDE IN featuring a tongue-in-cheek ...

A popular Aussie brand has had its latest ad banned from airwaves after viewers branded it the “most disgusting thing they had ever seen”. The one-and-a-half minute clip by Lyka titled “The Brutal ...

The horrors of dog gut health. Dog food company Lyka has turned the dog poo pick-up into a tongue-in-cheek horror movie in a campaign via independent creative agency OUTSIDE IN. “As a challenger brand ...