Iconic logos. The unique identifier of your favorite cars, trucks, SUV, and sports cars comes from a place of significance ...

Last year, Jaguar and Mazda presented updated versions of their respective logos. Jaguar went with a “seamless blend of upper and lower case” in a far-too-subtle nod to the British marque’s upcoming ...

Why isn’t the McLaren ‘speedmark’ more of a thing? Think about it for a second. In the early 1990s, McLaren, already three decades old, created one of the most important supercars in history, the F1.

There are many aspects of a car that automakers put a lot of thought into. For instance, it's clear that a lot of time, money, and other resources have been poured into the development of electric ...

The giant bird logo on the hood of the Pontiac Firebird has prompted debate and even ridicule, with some observers mistaking it for a hawk or eagle and others referring to it as the "screaming chicken ...

James has been writing about cars professionally since 2012. After a bruising period freelancing in his native UK, James spent six years in Dubai, starting his new life abroad as Web Editor for ...